Um estudo de recepção sobre as tele-consultas médicas

Authors

  • L. Graciela Natansohn

DOI:

https://doi.org/10.30962/ec.19

Keywords:

Recepção, Televisão, Gênero

Abstract

This paper presents the results of research, based on Verón's (1985) reading contract, into reception of two television programs in which physicians respond to viewer questions. Representations present in both programs - which focus on women's reproductive health - are analysed, focusing on the menstrual cycle and its disturbances and then comparing the programs' discursive strategies with a part of the audience's strategies for their consumption, reception and use. Theoretical and methodological reflections follow, on how to establish links between television's multiple offerings and the actual readings, interpretations,appropriation and consumtion by the audience

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How to Cite

Natansohn, L. G. (2004). Um estudo de recepção sobre as tele-consultas médicas. E-Compós, 1. https://doi.org/10.30962/ec.19

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Section

Artigos Originais