PLATFORMIZATION OF POLITICAL COMMUNICATION

algorithmic governance of visibility between 2013 and 2018

Authors

DOI:

https://doi.org/10.30962/ec.2101

Keywords:

Visibility, Platformization, Hybrid Media System, Algorithmic Governance, Attention Economy

Abstract

The platformization of political communication introduces an algorithmic governance model for the circulation of information that affects national media systems. The empirical research of this work focuses on an original sample of 1,513,780 publications collected between 2013 and 2018 from 500 pages of Facebook. The objective is to assess whether there is any kind of disorder in the dominant visibility of the news media in mass media and websites. The results pointed to what we call a visibility disorder, i.e., the decline in journalistic media shares and the capture of attention by right-wing radicals.

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Author Biography

Marcelo Alves dos Santos Junior, Universidade Federal Fluminense, Niterói, Rio de Janeiro, Brasil

Doutor em Comunicação pelo Programa de Pós-Graduação da Universidade Federal Fluminense.  Professor do MBA em Big Data e Inteligência de Mercado da Escola Superior de Propaganda e Marketing do Rio de Janeiro.

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Published

10-09-2020 — Updated on 27-07-2021

How to Cite

Alves dos Santos Junior, M. (2021). PLATFORMIZATION OF POLITICAL COMMUNICATION: algorithmic governance of visibility between 2013 and 2018. E-Compós, 24. https://doi.org/10.30962/ec.2101

Issue

Section

Artigos Originais